Tradewinds Spas Named Caldera North America Dealer of the Year

UTICA, MI April 1, 2010 – TRADEWINDS SPAS, a hot tub, spa, sauna and building services retailer with locations in Novi and Utica, Michigan was named 2009 Caldera North American Dealer of the Year. The honor recognizes excellence in all areas of the business while demonstrating superior leadership, dedication and commitment to advancing the Caldera brand.

Dealer AwardKeith Wingfield, owner of Tradewinds Spas said that he was both honored and energized by the news. “After receiving the regional dealer award for 2008, it was clear that our commitment to continuous improvement in sales, service and customer satisfaction was paying dividends. I challenged the team to take it to the next level and this award just demonstrates the kind of results that are possible when everyone does their part. To achieve this at a time when the economy is struggling says a lot about our employees; Caldera products and management; and the support of all of our business partners. I’m extremely proud of and grateful for their efforts and look forward to achieving even better results in 2010.”

For more information about Tradewinds Spas and Building Services visit the company’s web site at www.tradewindsspas.com.

OTHER AWARD WINNERS

Showroom Design – Skovish Brothers Pools & Spas Luzerne, PA
Customer Satisfaction – The Spa and Sauna Co. Reno, NV
Outstanding Service Department – Tampa Bay Spas Brandon, FL
Marketing and Promotion – The Rec Room Plus Urbandale, IA
Best New Dealer – Sunplay Pools and Spas South Ogden, UT
#1 Single-Store in America – Combined Pool & Spa Sioux Falls, SD
#1 Multi-Store in America – Sweetwater Hot Tubz San Antonio, TX
Western Dealer of the Year – Sweetwater Hot Tubz San Antonio, TX
Central Dealer of the Year – Combined Pool & Spa Sioux Falls, SD
Eastern Dealer of the Year – Pioneer Family Pools Oakville, Ontario

ABOUT CALDERA SPAS
Caldera Spas, known for Pure Comfort™, Performance and Style, has been recognized as a Spasearch Certified Manufacturer for the fourth consecutive year. Widely distributed throughout the United States, Canada and abroad, Caldera Spas was established in 1976 and is one of the world’s most trusted hot tub brands. Caldera is part of Watkins Manufacturing, the industry’s leading producer of premium spas. Watkins is a division of Masco Corporation (MAS-NYSE), a Fortune 250 firm whose quality home products include Delta® faucets, Merillat® cabinets, Behr® paints, and many others you know and trust. More information about Caldera Spas can be found at www.calderaspas.com.