Spa, Hot Tub Dealer of the Year

Keith Wingfield of Tradewinds Spas receives the Caldera Central Dealer of the Year Award for 2014.
Keith Wingfield of Tradewinds Spas receives the Caldera Central Dealer of the Year Award for 2014.

Las Vegas, NV January, 2014  – For the sixth year in a row Tradewinds Spas of Novi and Utica, Michigan, a Caldera Spa and Hot Tub retailer, has received a major dealer excellence award. Named Central Dealer of the Year, Tradewinds continues to enhance its reputation as a customer preferred choice for spas, hot tubs, traditional and infrared saunas sales and service. Dealer of the Year award nominees were carefully evaluated for business, retail and marketing excellence, customer experience, sales performance and representation of the Caldera brand. “Our Territory Dealers of the Year prove that passion, tenacity and consistency are the real keys to results,” said Mike Dunn, Executive Vice President for Watkins Manufacturing, which owns Caldera Spas. “These dealers continually move from good to great.”

“A hot tub, like no other personal care product, enhances one’s quality of life,” said Keith Wingfield, Owner of Tradewinds Spas. “Only Caldera spas and hot tubs offer the quality and ease to make that experience even better. The Caldera brand provides our owners exceptional self-care benefits that promote personal well-being. This award is an affirmation that we are serving our customers here in Michigan and Ohio with excellence. It motivates us to continue to provide the absolute best customer experience, and to help even more people discover the many benefits of hot tubbing.”

Keith continued, “In addition to great products it takes a great team. Our Southeast Michigan showrooms in Novi and Utica are staffed with caring and capable sales, delivery and service personnel. Without their hard work and dedication this award would not be possible.”

About Tradewinds

For more information about Tradewinds Spas visit the company’s web site at

About Caldera Spas

Caldera Spas is the hot tub brand designed for people seeking improved well-being and exceptional self-care. Featuring signature Pure Comfort®, performance and style, Caldera is one of the world’s most trusted hot tub brands. Established in 1976, Caldera is owned by Watkins Manufacturing Corporation, the acknowledged global hot tub leader. Watkins is a division of Masco Corporation, a Fortune 500 company, whose fine home products include Delta® faucets, KraftMaid® cabinets, and Behr® paints.


Tradewinds named Dealer of the Year

Utica and Novi, Michigan  – At the recent Caldera Spa New Product and Dealer Awards Show in Nevada, Tradewinds Spas has once again been named Central Region Dealer of the Year. This prestigious award recognizes excellence in all aspects of retailing the Caldera Spa brand. Dealers that receive territory awards have consistently demonstrated superior leadership, dedication and commitment to advancing the Caldera brand through sales, service and customer satisfaction.

Tradewinds Spas is being recognized with the award for the third time in five years. The team at Tradewinds believes the award is a clear indication that our commitment to continuous improvement in sales, service and customer satisfaction is paying dividends for our customers and for our business. We also know that without the excellence and innovation of the Caldera brand, the support of our business partners and most importantly the loyalty our customer base, such awards would not be possible. We wish to extend our thanks to all of you who make our success possible.
More information about Caldera Spas can be found at


Two Cheers for the Martinique – Hip, Hip, Hooray!

Novi and Utica, MI, March 23, 2011― The Martinique by Caldera was once again named a Consumers Digest® Best Buy selection, and that’s news worthy of loud cheers! The ratings magazine gave special recognition to the Martinique® for its unmatched seating versatility compared with other spas in its class.

See a full line of quality Caldera Spas and Helo saunas at your local Tradewinds Spas  showroom. Convenient locations include Novi and Utica, Michigan. Tradewinds has served southeast Michigan for over 30 years.

Tradewinds Spas is a family-owned and operated business offering a wide variety of products and services including Caldera Spas; spa gazebos; Helo Saunas; pool and spa chemicals and supplies; and parts and service.


“SPA-CIFICS” What’s hot in hot tubs

As featured in Home Spotlight, Volume 7, Issuer 13, July 2003
Article reprinted courtesy and with the permission of Specialty Communication and Hometown Communications Network.

Ah, spas —- relaxing, soothing, romantic, fun. “The home spa is a quiet spot to get away from everyday things,” says Keith Wingfield of Tradewinds Spas in Utica and Novi. “It offers the chance to spend a few minutes without a newspaper or TV, It draws couples and families together; it’s relationship enhancing.

“And,” he adds, “there’s a great ambience on a snowy night in December to be sitting in a spa.”

A spa can be thought of as an investment in good health. Not only does it provide relief of tension, spa hydrotherapy is recommended for people with arthritis and rheumatism.

“We’re not saying it will heal,” Wingfield says, “but it offers health benefits as well as fun and enjoyment.”

Relaxing in your own spa is definitely a stress-buster. And even though there are many models and options from which to choose, buying a spa shouldn’t be nerve-racking. Simply remember a few guidelines while wading through the choices.

First, Wingfield emphasizes the importance of choosing a product from a manufacturer with established credentials and a reputable dealer.

As for the spa itself, He says, “Full foam filling the inner structure is very vital. Quality insulation means energy efficiency. This makes the spa economical and easy to use year-round.”

Before buying a spa, make sure to take the “wet-test.” Spend time in the water filled model. (Tradewinds will even stay open after normal business hours to give shy customers more privacy.)

“That’s important in making a selection,” says Wingfield. “Experiencing the various sizes, shapes, seating arrangements, how the plumbing and jetting locations relate to comfort.”

Selected models include lounge seating that allows the user to completely recline. Certain models also come with an “arm chair” containing jets at the hand and wrist, providing a kind of massage for people with carpal tunnel problems.

“Portable” spas are the most popular with Tradewinds customers.

“That doesn’t mean you can just pick up and move them around,” says Wingfield. “But it does mean that necessary plumbing and electric components are self-contained. So basically they stay in one place and are permanent, but you can take them if your move to a new home.”

Tradewinds offers spas ranging in price from $3000 upward to $12,000.

“Spas make a chic hideaway in your own backyard,” Wingfield says. “It’s like having a year-round vacation, a bit of a tropical retreat.”

Home Spotlight™ is a monthly publication with authoritative information to help you buy or build a new home, improve your present home, decorate, finance and much more. For more information about this publication call 248-546-4900.